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Sports and Leisure Research Group prides itself on having a full suite of capabilities for virtually any custom research needs. Whether it’s tried and true methodologies like quantitative surveys, focus groups or depth interviews, or more sophisticated multi-modal research, price elasticity testing or segmentation analysis, we find the right methodology that meets your insight objectives, budget and time expectations.
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Brand perception research |
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Segmentation studies |
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Multivariate studies |
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Advertising research |
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Copy testing |
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Feasibility testing |
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Consumer attitude and usage studies |
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Tracking studies |
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Acceptor/ Rejector attitude Studies and Gap Analysis |
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Focus Groups |
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IDIs |
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On-Site Intercept interviewing—Specializing in golf course/stadium site intercepts |
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Ethnography |
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Price Sensitivity and Product Optimization Research |
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Marketing Effectiveness Assessment through Pre/Post Perception Studies |
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Purchase Process Research |
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Key Driver Analysis |
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